Early adopters are critical to any company that introduces a new product or service. Therefore, identifying the right early adopters is an important element in the company’s business model and go-to-market strategy.
How to select your target market
How to select the best market for your company out of all the possible options. And what is the right set of criteria to use in making this crucial decision?
3 Business Tips for Small Business Entrepreneurs
This post offers 3 business tips for small business entrepreneurs. It discusses the importance of a strong value proposition and a solid business model.
3 Steps to Reaching Your Target Customers
This post presents 3 steps for reaching your target customers to proliferate your new product or idea.
When Should You Start Your Start-up?
When should you start your start-up? When is the right time to turn what has up till now been a side project into your main career and life focus?
3 Key Questions for a New Start-up
3 key questions for a new start-up. Startups need to address these questions prior to raising money, or starting customer and product development efforts.