how to find new markets and customers.

How to Find new Markets and Customers

The coronavirus pandemic has abruptly disrupted the business models of many startups. Markets have collapsed, customers are changing their spending behavior, and suppliers are going out of business. As a result, your value proposition and business model may no longer be valid. So, to survive this crisis, companies need to quickly adapt to the new circumstances. They […]

How can your startup survive the coronavirus

How Can Your Startup Survive the Coronavirus

The survival rate of startups is very low in normal times. Let alone during a recession. In particular, early-stage startups. And make no mistake, the coronavirus pandemic will cause a global recession. And yet, if you take action now, make the required changes to your plans, and keep your team focused and engaged, your startup […]

startup valuation

How to Determine Your Startup Valuation?

As a consultant and mentor to startup companies, I work with the entrepreneurs on value creation, business model generation, and go-to-market plans. I also help them raise the money they need to build their companies. At that stage, the question of valuation inevitably comes up. How to determine your startup valuation? This is an important […]

How to choose your early adopters

How to Choose the Right Early Adopters

Early adopters are critical to any company that introduces a new product or service. Therefore, identifying the right early adopters is an important element in the company’s business model and go-to-market strategy.